Entertainment

Kim Kardashian poses up a storm in shimmery purple cut-out mini dress… after hinting at return date for her makeup and fragrance lines

Kim Kardashian showcased her toned legs in a tiny cut-out silvery purple frock in her latest Instagram post, shared on Wednesday.

The 43-year-old star looked gorgeous as she posed in a number of snaps on a wooden walkway.

The star posed for the night photos in a purple blue shimmery frock that was strapless and had a cut-out accent along the upper part of her torso.

Her photoshoot comes one day after she hinted her makeup and fragrance lines were finally coming back.

Kim Kardashian showcased her toned legs in a tiny cut-out silvery purple frock in her latest Instagram post, shared on Wednesday

The 43-year-old star looked gorgeous as she posed in a number of snaps on a wooden walkway

Kim’s strapless frock had  a high-waisted skirt portion with subtle ruching, paired with two pieces of fabric to cover her chest.

It had an open center and middle – for a racy nighttime look.

She styled the look with her dark brown hair pulled back and in a braid down her back.

She posed outside in the dark while seated on a wooden walkway, as well as shared two snaps of herself taking a selfie inside.

The mother of four captioned it simply, writing ‘purple reign’ with two purple heart emojis.

The last slide in her Instagram slideshow was of cereal shaped into a heart.

One day prior, Kim shared glamour snaps of herself wearing a Versace dress and a Chrome Hearts necklace styled backwards – so that it dangled over her back.

The star posed for the night photos in a purple blue shimmery frock that was strapless and had a cut-out accent along the upper part of her torso

Kim’s strapless frock had a high-waisted skirt portion with subtle ruching, paired with two pieces of fabric to cover her chest

It had an open center and middle – for a racy nighttime look

She styled the look with her dark brown hair pulled back and in a braid down her back

She posed outside in the dark while seated on a wooden walkway

As well as shared two snaps of herself taking a selfie inside

The last slide in her Instagram slideshow was of cereal shaped into a heart

One day prior, Kim shared glamour snaps of herself wearing a Versace dress and a Chrome Hearts necklace styled backwards – so that it dangled over her back

Kim shared snaps of herself rocking a skintight Versace gown and jewels while posing with the Chrome Hearts brand owners, Richard and Laurie Lynn Stark.

The mom of four, who recently celebrated daughter Chicago’s sixth birthday, showcased her curvy frame in the body hugging backless number.

For her glam Instagram post, Kim chose a black mesh gown that revealed the nude underlining; the low-cut skintight Versace number highlighted her ample cleavage.

Kim wore a statement silver Chrome Hearts necklace styled backwards, so that the pendant elegantly hung on her back.

The dark haired beauty posed with Laurie in a store; Laurie looked lovely in a glittering crop top and midi skirt, adding boots.

Kim also posed with Richard Stark, Laurie’s husband and co-owner of Chrome Hearts.

Kim Kardashian shared snaps of herself rocking a skintight Versace gown and jewels while posing with the brand’s owners, Richard and Laurie Lynn Stark

Kim chose a black mesh gown that revealed the nude underlining; the low-cut skintight number highlighted her ample cleavage

The mom of four, who recently celebrated daughter Chicago ‘s sixth birthday, showcased her curvy frame in the body hugging backless number; pictured with the Chrome Heart’s owner Laurie Lynn Stark

Kim also posed with Richard Stark, Laurie’s husband and co-owner of Chrome Hearts

Soon after, Kim hinted that she had an update regarding her makeup and perfumes lines.

The reel was shared on Tuesday afternoon on her skincare brand SKKN’s Instagram page, with the caption: ‘We got the hint. Stay tuned for a BIG announcement,’ adding a lips emoji.

She began reading out fans’ pleas to bring back her KKW Beauty line and her KKW Fragrance brands.

Kim did not outwardly say the beauty and fragrance lines were back and the date of released, but the video ended with the date January 26, 2024 – which appears to be the date either for a ‘surprise’ relaunch or the day she announces their relaunch date – under the SKKN umbrella.

Soon after, Kim hinted that she had an update regarding her makeup and perfumes lines

She began reading out fans’ pleas to bring back her KKW Beauty line and her KKW Fragrance brands

The reel was shared on Tuesday afternoon on her skincare brand SKKN’s Instagram page, with the caption: ‘We got the hint. Stay tuned for a BIG announcement’

In June 2023, Kim told fans during a Twitter Q and A that she would bring back her makeup and fragrance lines under the SKKN umbrella.

Kim shut down her makeup brand KKW Beauty in August 2021 and her perfume brand KKW Fragrance in May 2022 – with the intention of relaunching them under a new umbrella brand.

At the time, she had not yet announced her SKKN brand; she launched SKKN on June 21, 2022 – over a month after KKW Fragrance shut down on May 1, 2022.

She filed a trademark for a skincare line called SKKN in March 2021, over a year before it launched in June 2022.

In April 2022, Kim clarified that she was not rebranding her beauty and fragrance line due to her split from Kanye West, but rather with the customer in mind.

The businesswoman said the reason behind it all was because she felt bad about the customer having to pay shipping costs at three different websites – KKW Fragrance, KKW Beauty and a potential third one she was planning on opening – skin care focused brand.

She revealed why during her Kim sit down interview with Amanda Hirsch in April 2022 for her Dear Media podcast, Not Skinny But Not Fat.

Podcast host Amanda asked her about her shifting her brands from the KKW name and asked for hints on what the new name will be.

Kim said: ‘I will say that it happened before. Everyone thinks like, oh my God, its just to get the W off. That’s not it. What I really wanted to do was I felt so bad that the customer had to go from KKW Beauty, then we’d go to KKW Skin [which was not yet available and still has not been released] then would go to KKW Fragrance.’

Adding that the customer then would have to deal with ‘shipping costs at three different websites.’

‘I felt so bad,’ noting that then if they wanted to purchase items from her loungewear and intimates brand Skims, it would be another shipping cost.

Her plan she said was to have all of her beauty products – skin, makeup and fragrance – under one umbrella [which she now revealed to be under her SKKN brand] with her Skims as a separate brand.

A previous ad for a KKW Fragrance collection

Kim’s KKW Beauty packaging from 2019 pictured

On August 1, 2021 Kim also temporarily shut done her KKW Beauty brand for a complete re-haul, with no return date

On April 1, 2022, announced KKW Fragrance was shutting down on May 1, 2022 in order to relaunch it under a new name as well alongside her beauty brands

‘It’ll just be my beauty brand’ where customers can find all beauty items, adding that it is ‘like starting my own’ new makeup brand from scratch.

‘Like a new brand and that makes me so happy. It’s just… I love the process of the whole thing of starting something new,’ Kim said.

On August 1, 2021 Kim also temporarily shut done her KKW Beauty brand for a complete re-haul.

On April 1, 2022, announced KKW Fragrance was shutting down on May 1, 2022 in order to relaunch it under a new name as well alongside her beauty brands.

She launched her hugely successful brand Skims – for loungewear, shapewear and now swimwear – in 2019 and since then, it has doubled in value to a whopping $3.2 billion by 2022.

It has increased her net worth by $600 million, bringing her net worth to $1.8 billion, according to Forbes.

She launched her hugely successful brand Skims – for loungewear, shapewear and now swimwear – in 2019 and since then, it has doubled in value to a whopping $3.2 billion, as of 2022

Kim seen in an ad for her Skims brand, which focuses on loungewear and undergarments

Kim launched her SKKN brand in May 2022, focusing on skincare

Kim released her new SKKN by Kim skincare brand on Tuesday, June 21, 2022

The outlet reported in April 2021 that the reality star was estimated to be worth $1 billion, up from $780 million in October 2020.

Kim’s worth increased from $780 million October 2020 to $1 billion after she cashed in on KKW Beauty by selling 20 percent of the business to Coty for $200 million; the deal was finalized January 2021.

Kim shares four children North, 10, Saint, eight, Chicago, six, and Psalm, four, with ex Kanye West.

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